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Color Choice Validation
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Go to market with the right colors.
The Pantone Color Think Tank provides support and guidance for the strategic use and validation of selected color choices for corporate logos, secondary palettes and new products as they relate to:
- Target market
- Brand positioning
- Distribution channel
- Substrate suitability e.g. Paper, Web, Textile
- Color meanings and associations
- Color trends and direction
- Psychology of color
- Universal color meanings and associations
- Color and mood
Focused color rationale and real time color information and research are the perfect ingredients for success.
For fees and proposal requests, call
866-43COLOR (866-432-6567) or
E-mail. |
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