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FASHION COLOR REPORT FALL 2014

Danyce Bonebrake
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Danyce Bonebrake Home Department Manager,Mood Fabrics

HOW DO YOU USE COLOR TO CONVEY A FRESH LOOK IN STORE?

At Mood, we consistently shift fabric groups and patterns to promote color trends and changing seasons. When Pantone recently announced that Radiant Orchid was the color for 2014, we immediately pulled our bolts of fabrics in this shade and displayed them prominently. Conveying a fresh look at Mood Fabrics is accomplished by staying on top of color trends.

We always take color and palette into every new visual merchandising decision we make. It's a priority. We display fabrics in groups by spectrum of color, or darkest to lightest, or by collection. Bold colors and fun patterns are universally appealing and draw you into a collection of fabrics.

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