PANTONE SkinTone™ Guide

An exciting new collection of 110 skin tone shades for inspiration and use in any application where skin tone needs to be matched to a color standard.

The PANTONE SkinTone Guide was created by scientifically measuring thousands of actual skin tones across the full spectrum of human skin types. Specially formulated to be the closest physical representations of skin colors, the library is a comprehensive visual reference of human skin tones for use in any market where skin colors are relevant. It’s the only internationally available color standard to accurately match skin tones.

Just a few of the many uses The PANTONE SkinTone Guide...

BEAUTY
Matching and coordinating cosmetics to skin color.

FASHION
Bring skin color into the mix when developing colors and palettes for design and producing accessories, foundation garments and intimates.

PRODUCT DESIGN
Develop and control natural skin tones for toys and a variety of products and accessories

PHOTOGRAPHY
Easily match skin tones for accurate photo editing and retouching.

PRINTING/PACKAGING/GRAPHIC DESIGN
Provides quality control standards for consistent and appealing skin tone reproduction.

MEDICAL
Useful for creating baseline color standards for restorative and cosmetic surgery and prosthesis manufacture.

The PANTONE SkinTone Guide Numbering System

Each PANTONE SkinTone number is comprised of a four-digit alpha numeric number. The first two positions reflect the hue or undertone of the skin. The second two positions represent the tone or lightness and darkness of the skin.