Color Intelligence - Pantone and Elevate Design Collective Create a Unique Color
PANTONE Color Institute

ELEVATE Design Collective:
How six brands came together to create a unique color.

LAURIE PRESSMAN

Pantone Color Institute
June 14, 2016

A never-before-mixed PANTONE Color comes to life

More than ever, the home has become a haven, a place to feel comfortable and comforted. To capture that sense of comfort, designers from the ELEVATE Design Collective met at Pantone’s NJ headquarters to work with the Pantone Color Institute on developing a custom color for their home accents product collection. The color would be both modern and stylish, with soothing and reassuring qualities that had the ability to work in a variety of settings from contemporary to traditional.

The result? “Single Malt”

A rich rustic neutral created exclusively by the Pantone Color Institute for the ELEVATE Design Collective, one whose comforting warmth blurs the line between nature and the manufactured world. Luxurious yet sedate, unfussy yet sophisticated, the new Single Malt welcomes us with open arms.

About the Elevate Design Collective

ELEVATE Design Collective is a group of 6 home accent brands (Delta Faucet, Formica, Hunter Fans, Jeld-Wen, KitchenAid and Schlage) working together to lead, inspire and expand the possibilities of interior design. Designers from each of the brands integrated the unique Single Malt color into a suite of products. The collection was unveiled at a loft in SoHo during New York Design



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