Pantone Color Institute - Getting Color Right For Colleges | Pantone

Achieving an emblematic association with your college colors through consistency

For a color to achieve that emblematic association it must be consistently reproduced time after time across branded products, merchandising and all marketing communications – both traditional and digital.

Accurate reproduction of a color is driven by clear communication of that color, and robust quality control during color reproduction. The complexity of managing these aspects has only grown as supply chains for all types of organizations become more complex and far-flung.

The Pantone Color Institute provides colleges with solutions to this complexity. Custom color standards can be used to both communicate color, and as a definitive reference to guide quality control in the production of branded products, merchandising and marketing communications.

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