myPANTONE - The Worlds of Fashion & Color Unite With Pantone Colorwear
Flash Banner

Your E-mail Address:


Remember Me
Become a Member

Community Members: 52,275
Public Palettes: 12,744
Total Palettes: 13,564
Members Online Now: 6233

The Worlds of Fashion & Color Unite With Pantone Colorwear

During New York Fashion Week Pantone Launched Men’s Sportswear Collection Through Experiential Popup Store at Scoop NYC

NEW YORK, NEW YORK, FEBRUARY 11, 2014 – On a cold New York Fashion week evening, key media personnel and influential lovers of color came together to warmly welcome Pantone, the world’s most iconic name in color, into fashion. To unveil their new men’s sportswear collection Pantone Colorwear has launched a popup store in New York’s Meatpacking District, dazzling visitors with a color explosion that encircles the store space from front to back.

A direct reflection of the modern philosophy of design, Pantone Colorwear thoughtfully combines emotion and functionality for empowered style aligned with comfortable usability. Taking the staples of every man’s wardrobe – tees, tanks, pants, shorts, sweaters – the collection presents a sophisticated twist of basics in an elegant contemporary style. The attention to detail and garment finishing results in a genteel collection of haute basics, available in Pantone’s immense range of standardized colors. The SS14 collection also colorfully incorporates polo shirts, hoodies, jackets, cardigans and accessories, as well as their previously-release swimwear collection.

“Having been such a defining guide and inspiration in color for decades, this exciting new apparel line makes so much sense for Pantone to extend their color leadership into the fashion industry,” says Deepak Gayadin of Pantone Colorwear’s US arm, Empire & Branch. “We’re very excited to be launching Pantone Colorwear here in North America, and proud to be doing so here in New York City.”

Made in Europe and executed in the United States under Empire & Branch, this modern sportswear is targeted at the male that appreciates classic style and vibrant color, this collection epitomizes the new basic – minimal yet all about the details. For information on North American availability contact Empire & Branch:

Store images downloadable here:

Event images downloadable here:

For all media inquires, contact Sarah Bronilla at VOCAL:

- # # # -

Empire & Branch: a brand-building collective masterfully unifying creativity and enterprise in the United States. E&B is the ideal way for a brand to maintain their integrity while entering one of the largest and most complex markets in the world, striving for profitability and sustainability, while minimizing risk. Working on a corporate level, E&B executes all necessary enterprise channels for any brand brave enough to enter into the US market.


Return to PANTONE
Cart Items 0 

advanced community search

Current Text Tags:
blue   green   red   pink   orange   purple   yellow   brown   gray   nature   natural   sports   gold   bright   black   summer   grey   spring   cool   white   sky   water   soft   flower   flowers   fall   beige   warm   tan   neutral   flag   violet   ocean   mauve   blues   rose   teal   pastel   sea   sand   lilac   Grass   muted   Brights   earth   plum   NFL   trees   fresh   winter   floral   turquoise   lavender   moss   golden   happy   cold   forest   light   silver   retro   textiles   wood   olive   wine   aqua   maroon   garden   Goe   greens   autumn   subtle   organic   Landscapes   Amber   Earthy   fun   cartoon   vibrant   calm   tree   dark   plants   vintage   stone   contrast   intimates   honeysuckle   skin   rich   mint   berry   peach   sunset   sophisticated   trends   perennial   SuperBowl   MLB   clouds  

Do you really know what colors you’re looking at?
Color on screen can vary by project, client, image and even
the time of day! Fortunately, the problem is easily solved.
Learn More

Privacy Policy | Terms of Use | Contact Us
© Pantone, Inc 2010 All Rights Reserved
 Pantone, Inc. is a wholly-owned subsidiary
 of X-Rite Incorporated.